I wanna talk TV 'biz for a sec. Please feel free to pass this post on to your friends.
Recently, Syfy hacked Caprica. Canceled it. Took it from their active programming. Red-lighted it? I don't know. Call it what you want, but Caprica is done.
Why?
Because it's ratings sucked. Meaning: it didn't get viewers.
No, the fault isn't Syfy's advertising. No, Syfy didn't hate Caprica. If they hated it, why would they air it? There's plenty of other shows they could spend money on. They even tried moving it to Tuesday nights, which is sort of the hotspot on Syfy. Both Warehouse 13 and Eureka have done phenomenal on Tuesday nights, so regardless of how you feel about its move, they were actually trying to help it. Did it help? No, it did not. But that's not Syfy's fault, that is simply because it did not generate an audience. If your show is receiving barely 900K viewers an episode, this is very, very bad and you can almost be assured it will not see another season.
The only thing puzzling about this to me is that Syfy is not airing the final five (*snerk*) episodes until 2011. Perhaps they are going to rework the final story arc to be more conclusive. Whatever their reasoning, I'm sure it's not as mindless as 'because we can' since, while many people who hate Syfy would like to think they have no idea what they're doing, they are actually a multi-billion business who generate a butt load of money every year. 'Because we can' simply is not a logical business mantra, so I trust there
is a reason behind this tactic.
There's talk of boycotting Syfy amongst the Caprica fans. They're quitting the channel cold turkey, which means Sanctuary, SGU, Warehouse 13, Eureka, and all of the other programs will be losing viewers.
I just need to ask.
How does this make sense?
Your show didn't get viewers - which means the fault lies in the television audience who didn't connect with the show, give it a chance, or illegally downloaded when there were other options available - so you're going to contribute to the possibility of other network cancellations in the same fashion?
Logical.
Guys, if you know anyone who is planning on boycotting Syfy on Caprica's behalf, please send some valid points their way. Boycotting the channel will not only narrow the chances of Caprica's return (if there is no Syfy, how would there be a Caprica?), it's just plain
stupid. If you're going to boycott, go out into the public and yell at the people who didn't watch. I would hate to see any other Syfy programming that's actually getting decent ratings right now suffer because of misplaced blame.
Did I hate Caprica? No way. I loved it. To death. I think it was one of the smartest shows on TV right now. This is completely my opinion, but I think the show's lack of success has to do with the dramatic difference between Caprica and Battlestar Galactica. BSG was an action-driven space opera, whereas Caprica was mostly drama-driven. The target audience wasn't the same, per se, so I think its safe to assume that the massive amounts of fans that would have come in from BSG gave the first few episodes a chance (if even), then gave up.
Which doesn't really lead me into my next point, but I'm going to pretend it does.
Watch shows live, guys! I understand we can't always. DVR if you can't. DVR sittings are counted, just not in the initial ratings. If you do not have the means to watch a show live whether it be because of the country you're in, lack of cable/satellite, etc., the next best thing would be to stream your shows through official websites, like
http://syfy.com. The next best things after that include Hulu, iTunes, Amazon, and of course, DVD sales. Illegally downloading is just secondhand to most internet users, but there's absolutely no effective method of tracking illegal downloads, nor does this contribute to sales in any way. And since television is a business, first and foremost, no sales = no shows. My thoughts would be, if you live in a place where the show doesn't air and you illegally download but want to keep your show on the air, try to contribute in one of these ways
as well.
I'm going to miss Caprica dearly, and man does it make me mad we won't see the last five episodes until 2011. But boycotting Syfy will
not be effective in any way, other than to spread negativity throughout fandom when this is the time for positivity. If you want to see the show back, join in the petitions, tell your friends about the show and have them catch up either through syfy.com, Hulu, iTunes, DVDs. Perhaps a massive amount of sudden viewers and DVD sales would get the attention of Syfy's advertisers.
Have any questions? Feel free to ask. I'm not a pro, but if I don't know the answer, the chances are someone does. I hope this was a little enlightening for someone.
Last but not least, please remain civil. I won't tolerate anything resembling immaturity in this post (i.e. telling Syfy or anyone else for that matter how to copulate with themselves in very creative positions).